second method of lead generation is leafleting. Find
an area and stick to it with this method, it is better
to concentrate on one area than intermittently leafleting
a large area. Leaflet an area every 4-6 weeks regularly.
While the first few times may not generate much interest,
over time people will begin to take interest in a leaflet
which they ignored before. It is a good idea to use
handwritten leaflets to make them stand out. Keep the
message displayed simple but highlight the 4 or 5 main
things you are offering. While leaflets may not instant
prove very effective in the short term, keep at it and
it will pay off.
third area which you can generate leads is the internet.
This area is far too vast to summarise neatly, but your
aim will be to establish a website where motivated sellers
can leave their information; the key is to drive as
much traffic to this site as possible. Advertising using
pay per click on search engines such as Google obviously
provide the best results. However, there are many different
techniques you can adopt to increase the traffic to
your site such as search engine optimisation, social
media, and online articles.
is important to remember when you come to lead generation
that there is no single method which will work for everyone.
The key to is trial and error; find the specific method
that works in your area and concentrate on that first
to get a foothold, then expand your system with different
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